ROITrak™ innovative software is built with scalability in mind as your business grows, so does our patent pending technology.

We've built an advanced real-time call tracking software that scales on demand. As well as the ability to integrate with your preferred or an existing solution.

Besides a built-in CRM capability, we securely integrate with your preferred CRM provider, through a direct post or API implementation.

We securely integrate with your preferred DMS provider, meeting all privacy, security and NADA compliance requirements.

Advanced multi-touch attribution so you can give credit where it's due. We measure customer interactions with your dealership as they move through the purchase funnel.

Comprehensive reporting dashboard that gives dealerships a crystal clear picture of their performance benchmarks against their marketing dollars.